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    <loc>https://www.thoughtcore.co/toms-take</loc>
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    <loc>https://www.thoughtcore.co/toms-take/thinking-strategically-as-a-way-of-being</loc>
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    <lastmod>2022-04-03</lastmod>
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      <image:title>Tom's Take - Thinking Strategically as a Way of Being - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.thoughtcore.co/toms-take/strategic-planning-where-is-it-centered</loc>
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    <lastmod>2022-04-11</lastmod>
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      <image:title>Tom's Take - Strategic Planning: Where Should It Be Centered? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.thoughtcore.co/toms-take/strategic-commitments-how-to-foster-employee-zeal</loc>
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    <priority>0.5</priority>
    <lastmod>2022-04-15</lastmod>
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      <image:title>Tom's Take - Strategic Commitments: How to Foster Employee Zeal - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.thoughtcore.co/toms-take/how-to-enable-strategic-departmental-execution</loc>
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    <priority>0.5</priority>
    <lastmod>2022-03-10</lastmod>
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      <image:title>Tom's Take - How to Enable Strategic Departmental Execution - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.thoughtcore.co/home</loc>
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    <priority>1.0</priority>
    <lastmod>2022-03-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61795b89b2c551486361c80a/1636207868965-GD048E97A9ZFQ0G72NE2/IMG_7788%5B2090%5D.jpg</image:loc>
      <image:title>Home - Meet ThoughtCore’s Founder</image:title>
      <image:caption>Tom von Gunden, founder and chief thought officer, has launched programs and guided strategic thinking and planning in both corporate and academic settings. He is regularly relied upon for posing the questions others aren’t asking and for designing strategic functions others aren’t envisioning.</image:caption>
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  <url>
    <loc>https://www.thoughtcore.co/contact</loc>
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    <lastmod>2021-11-14</lastmod>
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  <url>
    <loc>https://www.thoughtcore.co/about-tom</loc>
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    <priority>0.75</priority>
    <lastmod>2022-01-06</lastmod>
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      <image:title>About Tom - Welcome to ThoughtCore!</image:title>
      <image:caption>As founder and chief thought officer, I’d like to thank you for spending time learning about ThoughtCore’s strategic thinking, strategic planning, and strategy/planning functional design services. I look forward to discussing how you and/or others in your organization would benefit from our offerings.</image:caption>
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  <url>
    <loc>https://www.thoughtcore.co/capabilities</loc>
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    <lastmod>2021-11-23</lastmod>
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      <image:title>All Capabilities - Strategy Sounding Board</image:title>
      <image:caption>Your organization may be exploring a new growth strategy, facing a pivot versus persevere decision, or working to align the organization for effective execution. In such scenarios, it can become necessary – even critical – to gain perspective from an objective third-party. Bounce your ideas off ThoughtCore and allow us to pressure-test them for validity and feasibility. Invite ThoughtCore to ask the questions you may not be thinking of and to push the investigation more deeply and thoroughly.</image:caption>
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      <image:title>All Capabilities - Strategic Thinking Leadership Training</image:title>
      <image:caption>As your organization’s mentor and guide, ThoughtCore offers training for leaders and key contributors whose roles demand that they sharpen their capabilities in thinking strategically. What questions should they be asking? What lenses should they be pointing at their business areas? By modeling approaches to thinking and questioning, ThoughtCore provides the foundation for your organization to advance and excel as a rigorously strategic one.</image:caption>
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      <image:title>All Capabilities - Strategy &amp; Planning Function/Process Design</image:title>
      <image:caption>As your organization evolves and matures, it may want to formalize a strategy function and/or strategic planning process. Not only will ThoughtCore assess the need and readiness, but we can also recommend a workable architecture that suits your organization’s culture. On its own or as a subset of a strategy function, a formalized strategic planning and performance-to-plan review process is a sign of organizational maturation. In addition to assessment and design, ThoughtCore stands at-the-ready as an implementation resource. Lean on us to guide new or revamped planning cycles.</image:caption>
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  <url>
    <loc>https://www.thoughtcore.co/approach</loc>
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    <lastmod>2021-12-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61795b89b2c551486361c80a/1636988438062-ZCLZOQXYYJIH171N0H91/adrian-swancar-mq6GbT4E8e8-unsplash.jpg</image:loc>
      <image:title>Approach - Gentle Inquiry</image:title>
      <image:caption>In our overarching value-add for your organization, we ask the questions you may not be thinking of. This questioning is done “gently,” meaning respectfully and empathetically. In this mode, we may, nevertheless, ask questions that some in your organization may be avoiding (consciously or subconsciously), perhaps because of a personal or role-based stake in the answer.</image:caption>
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    <image:image>
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      <image:title>Approach - Third-Party Objectivity</image:title>
      <image:caption>Precisely because ThoughtCore sits outside of your organization, we are helpfully free of the unexamined assumptions and unacknowledged motives and biases that can lead to less-than-optimal strategy-shaping and decision-making.</image:caption>
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    <image:image>
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      <image:title>Approach - Advanced Decision-Making</image:title>
      <image:caption>Our primary mission is to advance your organization’s effectiveness at making critical decisions on go-forward strategies and the structures and resources that support them – allowing you to make those decisions with increasing knowingness and intentionality. One key way we ensure greater effectiveness is by modeling strategic thinking. We guide leaders and other stakeholders on how to always be thinking strategically, even when the decision at hand may seem to be an operational one.</image:caption>
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      <image:title>Approach - Cross-Organizational Commitment</image:title>
      <image:caption>ThoughtCore helps your organization conduct strategy-shaping and strategic planning in such a way that cross-organizational commitment to the go-forward is firmly achieved. While arriving at universal consensus on a strategy may be the desired state, functional commitment to executing on it is often sufficient for market success. To that end, ThoughtCore provides guidance on how to ensure that all necessary leaders, stakeholders and other contributors of key insight and perspective have an opportunity for input. Put simply, weigh in leads to buy in.</image:caption>
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  </url>
  <url>
    <loc>https://www.thoughtcore.co/strategic-thinking-leadership-training</loc>
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    <lastmod>2022-03-08</lastmod>
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  <url>
    <loc>https://www.thoughtcore.co/strategy-sounding-board</loc>
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    <lastmod>2022-03-08</lastmod>
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  <url>
    <loc>https://www.thoughtcore.co/strategy-function-design</loc>
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    <lastmod>2021-12-21</lastmod>
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  <url>
    <loc>https://www.thoughtcore.co/privacy-policy</loc>
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    <lastmod>2021-11-09</lastmod>
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